LAKE FOREST, Calif. — Portfolio, the nation’s leading reinsurance program manager for automotive dealers, earned its 11th consecutive top ranking in the 2018 Dealers’ Choice Awards‘ Service Contract Reinsurance category. The DCAs are based on a national audited survey sponsored by Auto Dealer Today. Portfolio earned this year’s first-place Diamond award, its fourth No. 1 ranking in the past five years.
“We strive every day to be the most dealer-centered company in the F&I business,” said Brent Griggs, president and CEO of Portfolio. “This year’s top dealer award shows that we are meeting our dealer clients’ needs for value, service and overall quality. We are grateful once again that our dealers have voted us at the top, and will always apply ourselves to earning their continued confidence in us.”
“I echo Brent’s thoughts and will emphasize that this award is shared with our independent agents along with our managing directors and reinsurance specialists,” added CSO Dan Haugen. “We know that Portfolio agents are the face of our company in the stores every week. Their superb servicing of our mutual clients goes a long way to explaining our long winning record in the Dealers’ Choice Awards. And, I will add, our quarterly meetings that are conducted by our managing directors and reinsurance specialists with our dealer principals also make an important difference in helping us earn this top award.”
The survey was conducted over four weeks in May in an audited process where thousands of dealer principals and other dealership personnel scored their satisfaction with providers in 34 categories of products and services. Survey respondents are asked to cast votes only for providers with which they have firsthand knowledge and experience. Readers of Auto Dealer Today and F&I and Showroom were reminded regularly to submit their votes.
In addition to identifying their primary providers in each category, respondents must rate their providers in four areas: (1) the product or service provided; (2) customer support and service; (3) the overall value for dollars spent; and (4) whether the dealer would recommend the provider to another dealer. The quality of the votes is weighted more heavily than the quantity in order to level the field for smaller providers.
The complete results and analysis will be featured in the Q4 issue of Auto Dealer Today. The complete list of winners can be found here. Winners will be honored in October at the 2018 Industry Summit in Orlando, Fla.